There are a ton of companies in the building products and construction industry who spend countless hours and thousands of pounds producing content and developing webpages that go unnoticed by Google.
You may hire an expert copywriter who writes beautifully but has little knowledge of your target audience.
You may spend thousands on a web developer who’s an amazing visual designer but knows very little about SEO.
And what are you left with? A website that acts as a product brochure (I’m aware that I’ve used this term several times).
This post will provide you with the tricks and hacks that’ll ensure you structure your blogs in a way that gets you noticed by Google, giving you the biggest slice of the pie.