Having a CRM system is key to bouncing back from this years events, it gives you data about your contacts that you never knew you needed, helping you reach out at the right time and track how they interact with your website.

This blog will take a look at what a CRM is and how they can help with not only marketing activities but sales too.

Social media is a powerful tool and a crucial part of your bouncing back,strategy. Some companies struggle to make quick changes to their website or create notices letting visitors know if they’re open or not. Social media can be posted on in seconds, allowing you to effectively and consistently communicate to your audience.

Read on to find out what content to share on social media at this time and how to use it to inform your audience on the latest updates.

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As the world starts to repair itself and we see a gradual change in behaviours, make sure your company can be found in a time where there may be less choice.

Each company’s approach has been different to this crisis, for some it’s given them the realisation that being digital plays a key part in future proofing your business, others will adapt the way they work forever, with less office and requesting staff to work from home and some sadly might not make it.

Discover how you can bounce back with a kick-ass approach to digital marketing, starting with your SEO.

As we’re adapting to work remotely via calls and videos, it’s worth considering remote interviews.

You might be thinking why at a time when people are being made redundant and furloughed should I be thinking about interviewing people, but it’s actually more relevant than ever.

This whole experience has been an eye opener for a lot of businesses, people are realising they don’t need their team to live in a 20 mile radius, they don’t actually need to see them to get the job done and they might even be questioning having such a big office space after this.

Customers are researching brands more heavily online and initiating more online interaction with businesses today than they were a year ago. Part of researching is checking out the companies social media accounts and their website to get a feel for what they’re about.

Facebook and Instagram have seen a 40% increase in usage due to Covid-19, this can’t be ignored.

This is why your social media activity shouldn’t be put on pause at this time. You may need to adapt and tweak the way you approach it and the language you use but it shouldn’t be stopped all together.

We’ll take a look at how you can adjust your social media posts with a tone of voice that will resonate the most with your audience.

Suddenly we find ourselves with a lot of down time. You may still be working but priorities may have changed. Not everyone’s workload has been affected by this pandemic, but there’s definitely a shift.

Those jobs that always get dropped to the bottom are suddenly on your to do list as other customer work is put on the back bench.

If you’re in this situation then see this downtime as an opportunity to make some improvements. That way when a version of normality returns, you’ll be ready for business.

Although many companies have stopped working, Google hasn’t. Which in turn means your SEO efforts shouldn’t stop either. If you stop it’s likely that you’ll have your top positions on Google taken away from you by competitors that are putting the work in now.

Getting ranked highly isn’t achieved overnight, it’s a long game and takes Google a while to notice you as the best. By getting in the work now, you’re preparing your company for when a version of normality returns, and your service or product is needed.

We've seen traffic stay consistent or rise with our own clients website traffic, those that have seen a big increase are those that supply to the healthcare sector.

Although some industries production lines or sales have come to halt, our advice is where possible, carry on with your marketing. Google is not going to stop so the SEO shouldn’t be stopping.

As businesses are forced to work from home, concern grows of how you and your team will continue productivity and communication whilst still fulfilling your roles.

Although working remotely is embraced by many, it’s not perceived the norm for a lot of companies.

This worldwide crisis has forced companies to adapt, making the digital tools you use essential to your new daily work life.

This blog runs through just some of the different tools that are available in an over-saturated market of technology.