Performance Websites: The Right Website Analytics
When building your performance website, consider the analytics you need to track and analyse once the site is live. This will help ensure that the...
2 min read
Charlotte McCormac
:
01-Nov-2018 09:41:00
The websites ranked at the top of Google listings are the sites that Google deems most relevant and trustworthy for search enquiries.
If your website ranks below the first few results, visitors are unlikely to click through to your page – and if you’re not on the first page of results, you can pretty much guarantee that no-one will scroll far enough to find you.
On the whole, the construction space is behind in terms of content marketing and SEO. With less competition, there’s plenty of room for you to market your services online and rank at the top of results.
Google uses complex algorithms that consider over 200 factors when crawling your content for ranking. However, Google doesn’t disclose these. For many building product companies, it’s difficult to know how to optimise content for ranking.
But, through research and testing, Insynth have shortlisted 15 tactics to boost your Google rankings.
You can read about the results that Insynth’s clients have benefitted from following these tips here.
For a complete website audit that identifies how you can improve your Google rankings, sign up to speak to an SEO expert today.
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Insynth Marketing is a leading UK construction marketing consultancy based in Shifnal in the West Midlands. Insynth employ the latest inbound marketing techniques such as construction inbound marketing, to help building product manufacturers grow their businesses by aggressively driving sales lead generation activity.
As the only HubSpot certified agency to major on construction marketing, we bring together construction marketing strategy, digital strategy, website design, SEO, content marketing, email marketing, sales automation, marketing automation and HubSpot CRM implementation to produce successful campaigns and great results for our clients.
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