Print advertising has been around since earlier than the 17th century. It’s a very traditional method of advertising, but is it still the most effective way to reach your audience?
As the digital age continues to present us with online marketing tools, does print still have a place in our marketing strategy or should we we be discarding it all together.
Digital tools allow us to see who viewed content, what platform they came through, what device they are using, how many pages they viewed, how long they viewed those pages and even live recordings how they move around the website.
You can’t get this data from print advertising.