Dom D'Angelillo

Dom D'Angelillo

Dom is a Technical Writer at Insynth Marketing Ltd and enjoys nothing more than making complicated topics easy to digest.

Recent posts by Dom D'Angelillo

7 min read

The Benefits Of Attending Online Construction CPD Courses

By Dom D'Angelillo on 15-Sep-2021 14:34:19

While you might roll your eyes at the thought of hosting Continued Professional Development (CPD) or trying to encourage architects and specifiers to sign up to your latest online construction course, it’s all for a good reason.

Helping you ensure best practice continues in the construction industry, CPDs are a fantastic means of educating your prospects on changing regulations, product updates or the latest news in your particular sector.

Though your prospects might see it as the least important thing they need to do, there are considerable benefits in encouraging attendance to CPDs that can make significant changes to the construction industry.

In this blog, we discuss what a CPD is, why they’re so important and discuss how you can make the most of your next online CPD, ensuring architects and specifiers are taking advantage of fast-moving technology in the construction sector.

Topics: cpd Construction Digital Marketing
6 min read

The Signs It's Time To Change Your Construction Marketing Plan

By Dom D'Angelillo on 03-Sep-2021 09:08:24

Feel like you’re stuck in construction marketing Groundhog Day?

You wake up every morning, use the same tried and tested marketing techniques, reach out to the same list of prospects and end up not getting anywhere. It’s like someone switched the polarity of your marketing magnet!

Don’t be disheartened. There’s one, very quick and easy solution.

Topics: Construction Digital Marketing
6 min read

Marketing Agencies For Construction Companies

By Dom D'Angelillo on 13-Aug-2021 09:54:49

The construction industry is set to undergo significant growth over the next 12-months, returning to levels that haven’t been seen since before the pandemic.

This makes it a fantastic time for construction product manufacturers to rethink their marketing strategy.

With countless marketing agencies to choose from it can be difficult for construction companies to know where to begin looking and even more difficult to decide on which marketing agency is best for them.

In this blog, we discuss everything that a construction marketing agency should be.

Topics: Construction Digital Marketing
8 min read

The Construction Marketing Agency Directory

By Dom D'Angelillo on 27-Jul-2021 12:43:37

If you work for a building product company and have decided now is the time to increase your digital marketing output, you might have thought about outsourcing some of the workload to an agency.

After all, marketing agencies are experts in what they do. Marketing.

The most important part of your digital marketing journey though is selecting the right agency partner.

Do they know your industry as well as you do?

Are they a team of likeable individuals that you can see yourself working with?

These questions, plus dozens of others, are vital in selecting your construction marketing agency.

Topics: Construction Digital Marketing
8 min read

How England Can Inspire Your  Construction Marketing

By Dom D'Angelillo on 16-Jul-2021 10:28:55

Are you still feeling disheartened about England narrowly missing out on European glory? Don’t worry, you’re not the only one.

But don’t let that get you down for too long. After all, think of the journey Gareth Southgate and the lads have been on for the last few years, taking us from international embarrassment to unity and pride.

There are significant lessons to be learned from England, so let’s talk about how a change in your construction marketing tactics can pave the way for a shift in fortunes.

Topics: Construction Inbound Marketing Construction Marketing Strategy
5 min read

Construction Marketing: What Is Lead Nurturing?

By Dom D'Angelillo on 10-Jun-2021 14:50:36

With a huge database of potential construction sector customers, have you ever found yourself asking questions like:

What should I do with them all?’ and

Who should I contact now?’

If you answered yes to the above, then lead nurturing is the answer for you.

Just like children must be nurtured to grow into functioning adults, responsible for mortgages, doctor’s appointments and their own shopping, customers too, must be nurtured so that every piece of information you have given them on their journey leads to you getting their business.

Topics: lead generation
4 min read

Insynth Welcomes Its Latest Recruit: Technical Writer, Hannah

By Dom D'Angelillo on 03-Jun-2021 11:49:36

The key to content marketing is of course great content. The construction industry is no different and as the industry continues to grow, so does the demand for greater marketing.

As the demand grows for an improved online presence amongst building product manufacturers, so does our team, and we’re pleased to introduce you to the newest member.

Introducing Technical Writer - Hannah Davies.

Topics: Insynth Growth