Marketing Campaigns Manager

Manage marketing campaigns that allow our clients to grow

Overview

Full-time, hybrid working

£35 - £37.5k p.a.

Shifnal, Shropshire

24 days holiday + stats

At Insynth, our mission is to help good people with great products to succeed in the built environment and we need exceptional team members to help us do that.

The Content Marketing Team is looking for a new passionate Marketing Campaign Manager to plan, organise and improve the delivery of our client’s campaigns, helping them to achieve their growth goals.

In this role you will be responsible for driving the successful execution of the strategic marketing activity for our customers, focused on creating content-driven campaigns to aid them in their goal of connecting with prospects and ultimately increasing sales.

Ready to make an impact?

This role is critical to the success of Insynth, and you will be a member of the Leadership team, integral to shaping the future of the organisation.

In This Role, You Get To

1) Plan sophisticated digital marketing campaigns with clients

2) Develop buyer persona research to ensure the voice of the customer is heard as part of our campaign planning

3) Assess and audit existing client content, websites and go-to-market resources

4) Evaluate the effectiveness of clients’ existing marketing efforts

5) Work with marketing strategists to develop suitable plans to deliver client goals

6) Liaise with content, web, design and SEO teams to ensure successful campaign execution to support our clients’ goals and strategic aims

7) Ensure accountability for delivering tangible results

8) Leverage tools such as ClickUp, Slack and HubSpot to organise and distribute marketing content

9) Providing marketing with compelling insights and results from campaigns for case studies and award entry submissions

10) Analyse and report on performance and identify improvement opportunities

11) Share best practices, insights and techniques with our audience via blogs, podcasts and video resources

12) Monitor client satisfaction via NPS, CSAT and regular check-ins

A Bit More About The Role

It’s Likely You Are

1) Committed to continuous improvement, both personally and professionally, seeking a role that will help you develop your full potential

2) Blessed with genuine empathy for others, a good listener and able to rationalise complex requests from clients.

3) A self-starter, a great teammate, and someone who has experience working in an agency or marketing in the construction/built environment sector

4) Organised in your approach and able to balance multiple work streams or projects

4) An exceptional written and verbal communicator with cross-functional collaboration skills.

5) Able to demonstrate the ability to uncover and understand customer needs

6) Strong strategic mindset, with clear examples of supporting GTM plans

7) Excellent stakeholder management skills

8) Solid business acumen, with campaign planning a plus

9) Analytical and use data to solve problems

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

How You Will Grow

1) Comprehensive onboarding, providing in-depth knowledge of inbound marketing, marketing strategy and critical software.

2) Unlimited training opportunities to improve your sales and marketing skills.

3) Regular opportunities to attend leading conferences, including; Inbound (Boston, USA), BrightonSEO and industry events.

4) Access to our in-house marketing library

5) Participate in CPD events organised by colleagues to share insights from their learning

6) Be part of a team where everyone is encouraged to embrace personal growth and professional development every day.

About Insynth

Insynth was founded in 2017 when CEO, Leigh Simpson, attended the Inbound conference in Boston. It was there that he realised that he’d been unknowingly applying Inbound marketing principles within his own practice for decades. In Boston, Leigh understood that the UK was years behind America when it came to this approach, so he came back to the UK to start Europe's first building product marketing agency tailored to Inbound Marketing... And thus, Insynth was born.

Owning a successful building product business, Leigh implemented the Inbound methodology within his own brand and saw incredible results, through the application of content marketing and a customer-focused approach.

This essence is embodied within our brand to this day: a completely genuine and authentic service for building product brands who want to grow their business through Inbound marketing.

Today, we help scores of construction brands across the globe to embrace the digitisation of their sales and marketing and adopt inbound marketing. Visit our careers section to learn more about culture and opportunities at Insynth.

What does Hybrid mean at Insynth?

The ability to work flexibly and off-site is important to provide a better work-life balance and enable you to be productive and be at your creative best.

As a creative agency, we can’t ignore the importance of serendipity; those unexpected eureka moments overhearing a conversation, a passing comment from a colleague or that whiteboard inspiration.

Getting the balance right is tricky, but it feels like a sensible split between structured on-site working and flexible off-site produces the best results.

Our version of hybrid working is a minimum of 40% of the working week on-site, and the remaining time is wherever suits you best, and works best for your clients and the wider team too.

Being able to commute to our Shifnal, Shropshire head office is essential in this role.

What Are You Waiting For? Apply Now

Marketing To Architects: Technical Content

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Marketing Campaigns Manager

Manage marketing campaigns that allow our clients to grow

Overview

In This Role, You Get To

A Bit More About The Role

It’s Likely You Are

How You Will Grow

About Insynth

What does Hybrid mean at Insynth?

What Are You Waiting For? Apply Now

About Insynth

Useful Links

Latest Blog

Marketing To Architects: Technical Content

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