Your business operates in an age of mobile, and you can’t predict which device your users are going to use, desktop, tablet or smartphone. As a result, a responsive website design is essential to ensure your prospects get a great user experience. No matter which way they engage with you on the internet.
Our responsive website design process ensures that your most valuable marketing assets and content are at the heart of your site architecture. This produces improved search engine rankings and better lead generation.
With Google now using page load speed as a ranking factor, we ensure that your images and graphics are optimised to provided as faster load time for your site.
User Focussed Responsive Website Designs
The Insynth process centres on your target audience. Your website will be designed with your customer journey in mind. We ensure that all the information that they need to make an educated judgement on your business is available, quickly and clearly.
Insights into your buyer behaviours are obtained, the phrases that they are likely to use to search for the products and services that you provide. We develop your website around this research. By building the right context for your buyer, they are more likely to stay on your site and build confidence in you as a potential supplier.
We adapt readability of your site to your audience, ensuring you get the right balance between technical writing and ease of reading. As Google now factors in Readability into their algorithms, this is an important aspect of your website design.
A deep Content Marketing strategy will then be executed for you. Providing more of the sort of content that your audience is likely to find useful. This improves your page ranking with search engines and gives greater credibility to your offering.
Calls to action are used at the right time and frequency, to generate high quality, qualified leads directly to you for development and closing.
Where possible, your website will be integrated with your CRM system, to give your sales team deeper insights into what your website users are looking at and when they are on-site, helping you make the right call at the right time with the right context to improve sales lead conversion rates.
The first step to improving your website is to audit it. By using a range of sophisticated and advanced analysis tools, we can quickly provide you with clear insights into the issues your site currently has and how to fix them.
By working with Insynth, you are ensuring that you have a responsive website design, which is optimised for improved page ranking on search engines and provides your customers with a better experience. In short, you will be doing everything possible to get more leads and leads of a better quality, which will fuel the growth of your business.
Contact us today to book your free website audit.