A building product directory is an online resource for building specifiers, such as architects and engineers, that enables the research, selection and specification of building materials for current or future construction projects.
Are Online Building Product Directories Worth Paying For?
With marketing budgets constantly under pressure, it can be difficult to know where to allocate your budget, especially where the return on investment (ROI) can be difficult to prove.
Online Building Product Directories and Trade Directories offer more than just a link to your business but can be tricky to measure, so what should you be thinking about when considering directories as part of your communications plan?
